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Fundamentals of Influencer Marketing

84% of global consumers place more trust in word-of-mouth recommendations from friends and family than in other forms of advertising, according to a 2013 report from research firm Nielsen. And this marks a 6% increase from Nielsen’s 2007 report. The results from the ...
Google and Faceboook enter the Drone Space

It’s a small world after all, and it’s about to get even smaller. Facebook and Google are making moves to further connect all areas of the world. Rumors were swirling in early March that Facebook was reportedly interested ...
Social Media for Social Good

You can admit it. You’re busy watching a viral video starring adorable animals instead of working right now. It’s OK, your secret is safe with us. Plus, we have really good news for you! Now your favorite way ...
Mother’s Day Shopping Made Easier
Mother’s day is a day we celebrate our love for our mothers. It is on this day that we want to pamper them with gifts, favourite foods and so much more. How do companies take advantage of this special day to market themselves? The answer is simple – using social media to propel and market ..
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